Pinterest Marketing
The New Era of Visual Search for Online Retailers
Pinterest’s AI is transforming how customers discover and shop for products. Learn how combining organic and paid strategies can boost your eCommerce sales.
Candice Galek
How Men Are Redefining Masculinity on Pinterest
Forget outdated ideas about what men are doing online. On Pinterest, male users are building new definitions of masculinity—through Pilates, skincare routines, bold fashion...
Candice Galek
How Pinterest Works
Most people think Pinterest is just digital scrapbooking for bored bridesmaids — but if you’re smart (and I know you are), you’ll see it...
Candice Galek
Growing Organic Traffic That Blooms Year-Round
Look, I'm going to keep it real with you. Most brands on Pinterest are like those guys in my DMs—desperate, boring, and completely missing...
Candice Galek
Keyword Strategies That Make Pinterest Beg For Your Content
Unlike Google, where users typically search for specific information, Pinterest users begin with broad visual inspiration and narrow their focus through guided search. This...
Candice Galek
Pinterest Demographics: Tapping Into the Female Purchasing Powerhouse
Pinterest isn't just another social media platform, it's a visual discovery engine where users actively seek inspiration for future purchases and life events. The...
Candice Galek
Why I Treat Pinterest Like a Search Engine, Not Social Media (And Why You Should Too)
The single biggest mistake that marketers make with Pinterest is approaching it as just another social media platform. While social platforms require constant content...
Candice Galek
Why Your Competitors Are Winning on Pinterest (And How We Can Change That)
While most businesses focus their social media marketing budgets on Instagram and Facebook, they're missing Pinterest's unparalleled conversion potential. Unlike other platforms, Pinterest functions...
Candice Galek
Stop Wasting Time with Your DIY Pinterest Strategy
Many brands approach Pinterest with the same strategy they use for Instagram or Facebook—and therein lies their first mistake. Pinterest isn't a traditional social...
Candice Galek
Why Your Brand Needs to Start Holiday Campaigns 60 Days Earlier
Recent data from Pinterest's 2025 marketing insights reveals a striking pattern that savvy marketers are already capitalizing on: 45 percent of Pinterest users begin...
Candice Galek
